Traceability QR Code Paper Label Solution for New Energy Battery Packs

🏭 Industrial 🎨 Digital printing, variable data QR code, matte film lamination 📦 Paper-based synthetic paper label, variable data QR code
Client Industry
Industrial
Print Process
Digital printing, variable data QR code, matte film lamination
Product Type
Paper-based synthetic paper label, variable data QR code
Production Mode
Small Batch Digital Printing

客户需求

客户背景与应用场景

某新能源电池企业产品销往国内整车厂与海外储能市场。
客户希望电池包全字段追溯与多场景仓储耐久性。
二维码需要长期可读,便于售后追溯系统对接。

客户需求与原方案问题

客户此前遇到几个核心问题。
第一,电池包追溯要求严格。
新能源电池涉及安全事故追溯,
下游要求每个电池包可追溯到具体生产时间、电芯批次、组装工人
。原有标签只能承载型号信息,无法满足追溯系统的全字段需求。
第二,仓储环境多变。
电池包需要在成品仓、整车厂装配线、4S店、海外储能仓等多个环节流转。
仓储周期长短不一,温度湿度差异较大。
第三,二维码在户外耐久性不足。
原有铜版纸面材二维码标签在户外暴晒6个月后褪色,影响扫码追溯。
核心诉求:电池包全字段追溯、多场景仓储耐久性、二维码长期可读。
项目难点:
✓ 5个字段追溯数据完整
✓ 多场景仓储温湿度差异
✓ 二维码长期可读

解决方案

解决方案概述

为客户提供电池包追溯二维码标签方案。
覆盖3个产品线8个SKU。
面材采用100μ白色合成纸加冷冻胶。
二维码采用GS1 Data Matrix,承载5个字段。
覆膜采用25μ哑膜。

选型分析

为什么选100μ白色合成纸?
合成纸在仓储湿气和户外暴晒下保持标签外观完整。
二维码长期可读。
为什么不选80g铜版纸?
铜版纸在户外暴晒下褪色,二维码失效。
为什么不选PET面材?
PET在本场景属于过度配置。
合成纸的户外耐久性已足够应对仓储与户外场景。
为什么不选70μ合成纸?
70μ合成纸在长期户外暴晒下耐久性弱于100μ。

为什么选冷冻胶?
冷冻胶工作温度-40℃到90℃,覆盖电池全工况。
对电池包表面(金属、塑料、复合材料)有良好的初始粘性与长期粘性。
为什么不选橡胶基通用胶?
橡胶基胶黏剂对金属表面长期粘性弱于冷冻胶。

为什么选Data Matrix?
Data Matrix在小尺寸下信息密度更高。
更适合电池包小标签场景。
为什么不只印一维码?
下游追溯系统需要5个字段,一维码信息容量不够。

生产实施与质量控制

① 8个SKU设计稿统一文件版本号管理
② 数码印刷加可变数据输出
③ 25μ覆哑膜
④ 模切成型
⑤ 抽检(外观、二维码识读率、贴合度)
⑥ 按SKU、版次、卷号分装出货

成果

项目成果

交付数据

✓ 交付产品:8个SKU电池包追溯二维码标签
✓ 面材规格:100μ白色合成纸
✓ 胶黏剂:冷冻胶
✓ 印刷工艺:数码印刷加可变数据输出
✓ 覆膜:25μ哑膜
✓ 交付数量:8个SKU共12000张
✓ 交付周期:7个工作日

使用效果

✓ 户外暴晒6个月抽样测试,二维码可读率99.2%
✓ 下游追溯系统对接成功,5个字段数据完整
✓ 电池包装配线扫码效率提升

案例摘要

对于多场景仓储与户外追溯需求,
100μ合成纸加冷冻胶加Data Matrix二维码方案通常比铜版纸更耐久
。本案例为某新能源电池企业完成8个SKU共12000张追溯标签交付。
哑膜覆膜下二维码长期可读。

乐享经验

适用场景:新能源电池包的追溯标识。
多场景仓储(成品仓、装配线、4S店、海外仓)的产品标识。
需要二维码长期可读的工业产品。
材料建议:户外长期追溯标签首选合成纸加冷冻胶。
Data Matrix二维码在小尺寸场景更优。多SKU灵活生产首选数码印刷方案。
不适用场景:仓储周期很短(少于30天)的简单标识。室内常温环境的产品标识。
注意事项:合成纸面材单价高于铜版纸,长期追溯价值大于初期成本节约。
可变数据字段建议预留未来扩展空间。二维码尺寸按最小可读尺寸设计。

为什么选择乐享

✓ 100μ合成纸加冷冻胶耐候方案,户外暴晒6个月二维码可读率99.2%(实测)
✓ Data Matrix二维码承载5个字段(型号/序列号/批次/生产时间/组装工人)
✓ 8个SKU共12000张追溯二维码标签交付
✓ 数码印刷支持50张起订,急单响应快

为什么选择乐享

✓ 100μ合成纸加冷冻胶耐候方案,户外暴晒6个月二维码可读率99.2%(实测)
✓ Data Matrix二维码承载5个字段(型号/序列号/批次/生产时间/组装工人)
✓ 8个SKU共12000张追溯二维码标签交付
✓ 数码印刷支持50张起订,急单响应快

相关阅读

行业相关(按材料/工艺相似度):
某工业自动化企业多型号可变…
某工业制造企业多规格金属零…
某工业制造企业大型机械设备…
某工业制造企业户外设备耐候…
端午限定礼盒定制案例|天地…

项目指标

项目概览

行业:工业(新能源电池)
产品:8个SKU电池包追溯二维码标签
数量:8个SKU共12000张
材料:100μ白色合成纸加冷冻胶
工艺:数码印刷、可变数据二维码、25μ覆哑膜、模切
交期:7个工作日(文件确认后)

FAQ

Can coated paper be used for new energy battery labels?

It is feasible in the short term (1-3 months), but battery storage and transportation environments are complex (humidity plus oil stains plus low temperature), and the print on coated paper will blur within 6 months. Synthetic paper is recommended.

What is the difference between freezer adhesive and standard permanent adhesive?

Standard permanent adhesive operates from -10℃ to 60℃, and the adhesive layer becomes brittle at low temperatures. Freezer adhesive operates from -40℃ to 90℃, covering the full operating range of the battery. The initial tack is also different—freezer adhesive reaches 80% of its final adhesion within 30 minutes.

Should QR or DataMatrix be used for traceability label QR codes?

QR is suitable for mobile phone scanning, while DataMatrix is suitable for industrial scanners (more compact, with higher error tolerance). This case uses GS1 DataMatrix, which is the de facto standard in the medical device and industrial sectors.

Why use matte film instead of glossy film?

QR code scanning is sensitive to surface reflection. With glossy film, the reflection intensity varies significantly with changes in incident angle, affecting scan success rate. Matte film provides uniform diffuse reflection on the surface, with a higher scan success rate (actually measured improvement from 88% to over 99%).

Do battery pack labels need to be UV-resistant?

If long-term outdoor sun exposure is involved (such as outdoor energy storage stations), UV-resistant synthetic paper is required. In this case, battery storage is the primary scenario, so UV impact is minimal.

How to choose between glassine liner and kraft liner?

Choose glassine liner for automated production lines—smooth surface, high transmittance, and 99.9% sensor recognition rate. Kraft liner can be used for manual labeling—lower cost and tear resistant.

How to interface with the QR code traceability system?

It is necessary to clarify the QR code format (GS1 standard/custom), data source (customer ERP/LeXiang system), and scanning end (mobile phone/scanner). In this case, LeXiang is responsible for label production, and the QR code data is provided by the customer.

Can battery pack labels be applied to the cells?

Not recommended. Cell operating temperatures exceed 100℃, and standard synthetic paper will soften. PI (polyimide) material with special adhesive is required, and the process is entirely different.

How is the QR code content for traceability labels determined?

Format in this case: DI (manufacturer plus product code) plus PI (batch plus production date plus serial number). Specific fields are adjusted based on the customer traceability system requirements.

What is the cost of new energy battery traceability labels?

The unit cost is approximately 0.3-0.6 RMB per label (including synthetic paper plus freezer adhesive plus matte film plus digital printing plus QR code). With monthly usage of over 100,000 labels, the unit cost can be reduced to 0.2 RMB.

What is the typical minimum order quantity for customization?

Digital printing solutions typically require a minimum of 50 sets for proofing. The specific quantity depends on the box type and process complexity. Mass production is initiated after proofing confirmation. A minimum order of 500 sets for mass production can reduce the unit price. The lead time is 5-7 working days after file confirmation.

How long does proofing take?

Digital printing proofing typically delivers samples within 1-3 working days. Mass production is initiated after proofing confirmation. The specific lead time depends on the process combination and material selection. The proofing fee can be deducted from the payment in the bulk contract.

What is the typical lead time for mass production?

The proofing phase takes 3-5 working days. Mass production takes 5-7 working days. The specific lead time depends on the number of SKUs and process complexity. Urgent orders can be expedited with additional fees. Materials are purchased in batches according to the order.

Need a Similar Packaging Solution?

Provide product info and packaging needs for a custom solution