Pet Label Solution

Industry Overview

Pet labels are the most core information carrier on pet product packaging — ingredient lists, raw material traceability, production batch numbers, validity periods, compliance declarations, cross-border multi-language support, and consumer scan verification all depend on labels. The 2025 pet feed label regulation update added raw material traceability information labeling requirements, and old packaging must be switched within 6 months. Unlike general product labels, the core challenges of pet labels are: high information density (7+ regulatory requirements), complex batch management (one item one code/variable batch number), and large cross-border compliance differences (Chinese/US/EU/UK/Australian multiple versions). LeXiang Packaging offers 50-sheet minimum orders, multi-material options including coated paper/synthetic paper/transparent PET, dual-process coverage of digital + flexo printing, and one-stop label service with variable data + QR code coding.

Pet Label Industry Status and Challenges

The pet label industry is experiencing three clear changes. First, increasing regulatory density — the 2025 pet feed label regulation update added raw material traceability information labeling requirements, and old packaging must be switched within 6 months. This means all pet food/health product/nutritional product brands face urgent version changes. Second, variable data has become standard — one item one code, anti-counterfeiting verification, and scan traceability have become standard label functions for brands, with each batch/product requiring independent coding. Third, cross-border compliance complexity has surged — export brands need to simultaneously meet label regulations of China, US, EU, UK, Australia and other countries, with the same SKU requiring 3-5 label versions.

In material selection, pet labels have strong scene-based requirements. Coated paper adhesive labels are suitable for most dry-environment pet food/health products; synthetic paper (PP/PE material) is suitable for humid environments such as cat litter packaging and pet grooming product outer labels; transparent PET labels are suitable for high-end pet health product bottle body "no label feel" designs; low-temperature resistant labels are used for frozen snack cold chain environments. Different scenes have significantly different requirements for glue temperature resistance, water resistance, and initial adhesion.

In terms of process, digital printing supports 50-sheet minimum orders and one item one code variable data printing, making it the optimal solution for new product trial periods and brands with frequent SKU updates. Flexo/offset printing is suitable for mass production of 5000+ sheets, with single sheet costs reduced to below 1/3 of digital printing. Combined processes like gold stamping + local UV are often used for brand anti-counterfeiting labels and high-end gift box sealing stickers. LeXiang Packaging's dual process line can cover full cycle needs from new product trial sales to stable mass production.

Core Compliance Requirements for Pet Labels

Pet food sold within China (main food/snacks/health products/nutritional products) needs to display 7+ legal items on labels: product name, raw material composition, guaranteed product component analysis values, net content, production date, shelf life, manufacturer name and address. Functional claims (beauty hair, intestinal care, tear stain removal, joint health) need supporting materials, otherwise suspected false advertising. Cross-border pet food needs to simultaneously meet exporting and importing country regulations, with the same SKU typically requiring multiple label versions: EU EU 1169/2011 food information, US AAFCO standards, Australian PAA/AUST L number, UK UKCA marking.

One item one code variable data printing is standard for pet health products and high-end main food — each product's unique QR code contains product code, production batch number, serial number, production time, and consumers can scan to verify authenticity, view traceability information, and join membership systems. Supporting VOID tamper-evident labels can form "one item one code + tamper-evident" dual protection. LeXiang Packaging supports full-process services from design to coding.